Why Why Love is a 2007 Taiwanese Drama starring Rainie Yang, Mike He and Kingone Wang. Since all 3 starred in the 2005 China Television drama Devil Beside You, this was originally thought to be the sequel. However, Why Why Love is not the sequel and has a distinctly different story line. It was originally titled Exchange Love. It was produced by Comic Ritz International Production and directed by Lin He Long. The series was boardcasted on free-to-air Chinese Television System from 3 June 2007 to 9 September 2007, every Sunday at 21:30 and cable TV Gala Television Variety Show/CH 28 from 9 June 2007 to 15 September 2007, every Saturday at 21:00. In 2008, Rainie Yang was nominated for Best Leading Actress in a Television Series and Lin He Long was nominated for Best Directing for a Television Series at the 43rd Golden Bell Awards, Taiwan.